The Creator of the innovative Export Master® program

Karin Hansson, KIH Consulting

Export & Import – Winning in the Global Marketplace is an excellent textbook and a very interesting read. It provides a solid background about what to think about as an exporter, including identifying future trends, understanding cultural differences, selection of a distributor, currency and financing, technical issues about export, and much more. The book is very informative and gives a good balance between international business principles and practical examples.

Karin Hansson
KIH Consulting